As the newly hired brand manager of a multinational consumer goods company, you will lead the brands turnaround and increase market share of a product. The Business Analytics Capstone Project gives you the opportunity to apply what youve learned linked to financial performance. This program is scored as a pass or no-pass; participants must complete the required activities to pass and obtain the certificate of completion. iD Fresh Food Case Study: Practice Using Historical Data Participants will need the latest version of their preferred browser to access the learning platform. Please email us your invoicing requirements and the specific program youre interested in enrolling in. Youll get your own Jupyter notebooks with actual code to run against hundreds of thousands of rows of real data from Evite. Professionals from any industry can benefit from learning to view marketing through a customer-centric lens and advancing their analytics capabilities. Peer learning adds substantially to the overall learning experience and is an important part of the program. If you still have questions on whether this program is a good fit for you, please email learner.success@emeritus.org, and a dedicated program advisor will follow-up with you very shortly. Find available business and data analytics courses and programs offered at Wharton at the undergraduate and graduate level. The Marketing Analytics program is designed to help you develop an analytical approach to optimize your marketing spends and make informed decisions. $79/month Learn how Cade Massey, Faculty Co-Director of The Wharton Sports Analytics and Business Initiative,turned to baseball to rethink recruiting. Photos: Unsplash, WestCoastivieS via WikimediaLogos provided by ClearbitFind jobs at Jooble, This product includes GeoLite2 data created by MaxMind, available from maxmind.com. Duration: 4 weeks (2-3 hours/week). Time will be spent among a variety of activities including: The program is designed to be highly interactive while also allowing time for self-reflection and to demonstrate an understanding of the core topics through various active learning exercises. Please email us if you need further clarification on program activities. Wharton's three-month online certificate program Business Analytics: From Data to Insights provides managers and leaders an understanding of how analytics can help improve their decision-making process. Based on the information you provided, your team is eligible for a special discount, for Business Analytics: From Data to Insights starting on Find available AI and business analytics courses and programs for professionals offered in person and online. The goal is for you to leverage cutting-edge analytical tools along with traditional marketing methodologies to realize better results and increase profits. 6-8 hours per week, US$2,750 The Business Analytics: From Data to Insights online course is designed under the Wharton Executive Education, in collaboration with Emeritus, an online education platform. Artificial Intelligence for Business is an online program for learners seeking a competitive edge in emerging business technology. In the 21st Century, its not what you know that matters; its how you use what you know that will determine your success in business and in life. Business Analytics. Take the opportunity to turn data into a competitive advantage. Excited to share that I have successfully completed the Business Analytics: From Data to Insights certification program through Wharton Executive Education at Simulation Toolkit, Data Visualization and Interpretation All withdrawal and refund requests should be sent to admissions@emeritus.org. This option is made available on the payment page and should be selected before submitting the payment. To get started, please complete the information form on the following page. You have been invited to Business Analytics: From Data to Insights. According to research from the Penn Wharton Budget Model, student loan forgiveness will be anything but free.. Invite a friend or colleague and get US$275 off on your program. Business Analytics courses will introduce you to a popular and diverse profession. school.support@emeritus.org. Accessibility, Identify Effective Methods for Collecting Customer Data, iD Fresh Food Case Study: Practice Using Historical Data, Vanderbilt Medical Center Case Study: How to Improve Predictions, iD Fresh Food Case Study: Apply Optimization Models, IEC in Sports Case Study: Apply Prediction Models, Data Analytics Simulation: Strategic Decision Making, Identify and interpret effective methods for collecting data on customer behavior, Use customer data to make better business decisions, Videos pertaining to each weeks learning, Assignments, quizzes and reading materials, Access to all the program videos, webinars and participate in group discussions and assignments. This allows you to share your credentials on social platforms such as LinkedIn, Facebook, and Twitter. Check back to this program web page or email us to inquire if future program dates or the timeline for future offerings have been confirmed yet. Use of these school and university names, program names, course names, brochures, logos, videos, images, and brand references does not imply endorsement by, sponsorship by, or affiliation with the underlying school or university. Georff Garrett: Hi, Im Geoff Garrett, Dean of the Wharton School, and Im thrilled to introduce Whartons Business Analytics Specializationthe first comprehensive set of online courses to teach you how to use big data to make better business decisions. In fact, the hardest part of engaging analytics is not the data science or the technology. professors, youll learn how data is used to assess what drives financial performance and to Learn how you can build data-driven decision-making skills with Wharton Executive Education's Business Analytics: From Data to Insights program. Our search is cutting edge, but we always have our eyes firmly focused on practical uses in the real world of business. Using data collection methods in the forms of passive data collection, media data collection, and descriptive data collection along with A/B testing. These are the topics for the graded assignments: Identify Effective Methods for Collecting Customer Data Make data-driven decisions that improve customer satisfaction, increase sales, and drive revenue growth. Identify effective methods for collecting data on customer behavior and use it to make better decisions for your business. Major corporations take full advantage of their expertise; in this specialization, you can too. Gain hands-on experience with machine learning. Yes, you can register up until seven days past the published start date of the program without missing any of the core program material or learnings. Technology-oriented professionals, online marketers, statisticians, automation innovators, and data professionals will benefit from this four-week certificate. Are you looking to stay abreast of the latest marketing trends, better understand consumer behavior, leverage data for key insights, and maximize the effectiveness of your marketing campaigns? Study real-world examples from consumer packaged goods, financial services, media, retail, apparel, and technology. Please contact me to discuss my learning needs. Decision Trees. Our participants tell us that taking this program together with their colleagues helps to share common language and accelerate impact. Cost: $2,600. Their research has been published in leading journals, including the Journal of the American Statistics Association, Marketing Science, Manufacturing & Service Operations Management, and the Journal of Consumer Research, and they have been quoted or featured in outlets like The Economist, New York Times, Wall Street Journal, and Washington Post. Explain important components of different use cases of analytics in business and create a plan to put data to work in your organization. Because no one does data and analysis better than the Wharton School. We hope you find the same. Geoffrey Garrett, Former Dean of The Wharton School. In this course, Whartons top professors and pioneers in the field of people analytics will explore the state-of-the-art techniques used to recruit and retain great people, and demonstrate how these techniques are used at cutting-edge companies. If your enrollment had previously been deferred, you will not be entitled to a refund. Correlation and Causation However, to ensure the program delivers the desired learning outcomes the students may appoint Emeritus to manage the delivery of the program in a cohort-based manner the cost of which is already included in the overall course fee of the course. A deferral request must be submitted along with a specified reason and explanation. Recent extraordinary improvements in data-collecting technologies have changed the way firms make informed and effective business decisions. By clicking the button below, you agree to receive communications via Email/Call/WhatsApp/SMS from Wharton & Emeritus about this program and other relevant programs. Discussion: How Does Your Company Collect Data? Recent extraordinary improvements in data-collecting technologies have changed the way firms make informed and effective business decisions. Excited to share that I have successfully completed the Business Analytics: From Data to Insights certification program through Wharton Executive Education at Special pricing is available for groups. The strategy to build an analytics practice is simple. Wharton Executive Education is collaborating with online education provider Emeritus to offer a portfolio of high-impact programs for working professionals. $79/month Wharton's three-month online program Business Analytics: From Data to Insights arms managers and leaders with the tools needed to break away from the pack. Use data analytics to derive insights into the key components of the staffing cycle for your business hiring, internal mobility, and attrition. The Jacobson Global Venture Awards, established in 2017 by alumni Marina and Andrew Jacobson, allows students to share their entrepreneurial vision with their community, and compete . Determine the most favorable outcome for a business decision using decision trees in conjunction with optimization and simulation. Learners can avail of the Business Analytics: From Data to Insights program certificate by completing the online curriculum, including the assignments, practical work, and the capstone project. After filling the form, they will be directed to the payment page. Professionals from any industry can . Why were stores either selling out of Time magazine or only selling a small fraction of their inventory? Questions like, how can analytics help you predict the future better? Wharton Executive Education proudly offers Customer Analytics for Growth Using Machine Learning, AI, and Big Data will give you the discipline for and understanding of how to leverage your data to transform existing business strategies and level the playing field for firms that were just beginning to harness the power of analytics. Leadership & Management Certificate Program (Wharton Executive Education) 6. Learn how you can build data-driven decision-making skills with Wharton Executive Educations Business Analytics: From Data to Insights program.Led by Prof. Christopher D. Ittner, learn how to look at data and derive insights to create future strategies that help enterprises succeed. Organizations that leverage customer behavioral insights outperform peers by 85% in sales growth and more than 25% in gross profit. This is referenced at the top of the program landing page under the Duration section, as well as in the program brochure, which you can obtain by submitting the short form at the top of this web page. Get a chance to interact with Wharton faculty, who are experts in their field, to better understand how to apply business analytics and turn data into a competitive advantage. This course provides an overview of the field . Business Analytics: From Data to Insights, Descriptive Data Collection: Surveys, Net Promoter Score (NPS), and Self-Reports. Wharton Executive Education proudly offers Customer Analytics for Growth Using Machine Learning, AI, and Big Data will give you the discipline for and understanding of how to leverage your data to transform existing business strategies and level the playing field for firms that were just beginning to harness the power of analytics. Every modern business must #articulatestoryline through #evidencebasedpractice and #businessanalytics supported by #data . The program has over 170 video lectures from Whartons expert faculty, providing general information about concepts and frameworks. Apply now: https://emrt.us/tzgCheck us out on LinkedIn: https://www.linkedin.com/school/emeritused/Stay updated on Twitter: https://twitter.com/EMERITUS_INSTFollow us on Instagram: https://www.instagram.com/emeritus_edLike us on Facebook: https://www.facebook.com/EMERITUS.INST/ Start date: May 13. Emeritus will offer four live-teaching sessions to improve comprehension of how to use business analytics to turn data into an advantage. And well help you master logistics and supply chains through operation analytics. Whartons online Business Analytics Specializationarms managers and leaders with the tools needed to break away from the pack. In this course, four of Wharton's top marketing professors will provide an overview of key areas of customer analytics: descriptive analytics, predictive analytics, prescriptive analytics, and their application to real-world business practices including Amazon, Google, and Starbucks to name a few. The digital certificate will be sent approximately two weeks after the program, once grading is complete. Candidates have flexible payment options that allow them to choose to pay the full fee at once and in two or three installments on the respective dates. They have also authored books on business analytics such as Customer Centricityand The Customer Centricity Playbook. Write prescriptions for data-driven decision-making for your organization using optimization models. Privacy Policy. The course on operations analytics, taught by three of Wharton's leading experts, focuses on how the . Contact. In addition, Microsoft Office and a PDF viewer are required to access documents, spreadsheets, presentations, PDF files, and transcripts. Whartons three-month online certificate program Business Analytics: From Data to Insights provides managers and leaders an understanding of how analytics can help improve their decision-making process. How Data Analytics Can Help Deliver Social Good December 20, 2022 How Analytics Is Changing Finance November 29, 2022 Beyond Business: Humanizing ESG December 13, 2021 The principles youll learn are simple, but theyre so powerful. Learn how to turn data into a competitive advantage for your organization, and in the process develop valuable skills that can help you reach new levels of success in your career. Optional practice quizzes and Knowledge Checks are not graded but help reinforce your learning. Learn how to turn data into a competitive advantage for your organization, and in the process develop valuable skills that can help you reach new levels of success in your career. About us. Business Analytics: From Data to Insights Wharton's three-month online certificate program Business Analytics: From Data to Insights provides managers and leaders an understanding of how analytics can help improve their decision-making process. The course provides essential tools and information required to enhance their performance, teaching how to transform data into a competitive advantage. In this program, you will learn how to use AI concepts and tools to sharpen your analytics mindset and enable a fully digital business strategy. ENROLL TODAY flexible payment plans available with 14-day money back guarantee! Successful enterprises from retail to finance rely on data to formulate strategies that drive revenues and grow their customer base. In the Business Analytics online program, participants will learn how to: The online Business Analytics Specialization is led by some of the foremost experts on statistical and operations analysis. This information will be noted on the program landing page, as well as in the program brochure. Besides, data is a crucial form of understanding business, and it doubles every three years. Delivered in collaboration with program partner Emeritus: This program is also offered in Spanish. Yes, you can do the bank remittance in the program currency via wire transfer or debit card. Truly | 49 comments on LinkedIn . In 2018, 62.5% of leading blue-chip firms in banking, insurance, credit, and asset management said that their organization had appointed a Chief Data Officer (CDO), By 2021, 69% of employers expect candidates with data science and analytics skills to get preference for jobs in their organizations, Take full advantage of analytics to create effective data-driven business decisions, Model future demand uncertainties and predict outcomes of competing policy choices, Use hard data to make soft-skill decisions about hiring and talent development, Analyze financial data to forecast events, optimize operations, and determine strategy, Devise a plan of action for collecting, interpreting, and optimizing data. Enroll now. The special group pricing offers up to 20 percent discount. A dedicated program support team is available 24/5 (Monday to Friday) to answer questions about the learning platform, technical issues, or anything else that may affect your learning experience. Earn a digital Wharton certificate upon successful Upon successful completion of the program, you will receive a smart digital certificate.